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Strategic Management and Competitive Advantage (4th Edition)
Author Information
Jay B. Barney, William S HesterlyProduct Details
ISBN: 9780132555500Publish Date: 07/24/2011
Publisher: Prentice Hall
Number of pages: 624
Description
Core strategic management concepts without the excess.
Just the essentialsStrategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.
The fourth edition features several new and updated cases.
Just the essentialsStrategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.
The fourth edition features several new and updated cases.
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